Hello and welcome to our blog!
Web design can seem like a foreign language (it kind of is), but with a few lessons, you’ll be talking the talk and walking the walk in no time! We help beginner web designers, DIY entrepreneurs, and small business owners understand how to build, use, and maintain their websites. We also give tips on marketing and outsourcing. Think of us like your web design connoisseurs. Here we will lay out what you can expect from our blog and upcoming posts.
Web Design
For starters, there are a lot of really bad websites out there (you can probably think of a few). They leave you frustrated, confused, and sometimes can even pose legal or security risks. That’s why we give you professional tips and tricks to make sure your small business website not only stands out but actually helps you accomplish your goals. Some of the things you will learn:
- Proper use of color (when you are just starting)
- What makes a website “bad”
- Top web design mistakes
- How to create a professional-looking website
- Best resources for web design
One important thing to note, just as web design is an evolving field, we are learning and growing with you as well. If you have any tips you want to share, or things that have worked for you or your website, feel free to comment. Even if you disagree, feel free to add your viewpoint. Whatever it takes to make the web a better place.
At the end of the day, as IBM’s president, Thomas J. Watson Jr. said “good design is good business.” And that’s what we are all about.
Marketing Tips
Web Design and marketing go hand in hand. Good websites are centered around your end goals as an entrepreneur. That’s why we teach you how to best manage your site to get traffic, leads, and conversions.
We direct you to resources that help get your feet wet in the marketing field. If you have ever wondered what tools the big dog businesses are using, we cover some of those too. We even give you tips on avoiding the dreaded used car salesman pitch feel on your website. Plus, with all of the “amazing guru” type advice, we help tackle some of the marketing myths (with real stats!) to make sure you don’t fall into the quicksand marketing schemes.
Each business is different, that’s why it’s important to look at different strategies, to know and understand your audience, and continually grow and learn. What works for some may not work for you, which makes testing and retesting so vital. We tailor our blog to a wide variety of businesses, but in the end, only real-world testing will help you get the most out of what you learn.
The endgame is always the same, to make you get the most out of your website.
Freelance/Agency Hiring Tips
The DIY route is not for everyone. When the time comes and you need to outsource, we give you tips on the hiring process. It’s important to know the real stuff from all the fluff so that you can get the most bang for your buck.
Some of the tips we will cover:
- Different types of creatives and which ones to use for your projects
- How to tell a good freelancer/agency, from a scam artist
- How to manage your expectations and resolve disputes
- Where to find freelancers and agencies
- How to make the best of freelancing websites
Although we can’t guarantee smooth sailing every time, these tips will help dramatically reduce the poor freelance and agency hiring experiences.
Summary
Alright! Ready to dive in? We can’t wait to hear how these tips help improve your business! If you have any questions, feel free to reach out on the “contact us” page. Looking forward to hearing from you!
